Literacy Aotearoa creates real change with individuals, whānau, workplaces and community. At its heart are beautiful human stories: Of the grandfather who can now read to his grandchild, the forestry worker now understands the health and safety signs, and the mum who regained her driver’s license.
Better travelled the motu to capture these stories and share the real impact of Literacy Aotearoa’s work. With this content, we transformed its communications, from strategic messaging to a refreshed website and expanded social media presence across TikTok, YouTube, Instagram, LinkedIn and Facebook.
Better's approach delivered a huge increase in organic social media views and content interactions, while strategic Impact reports demonstrated measurable value to funders and stakeholders.
The work transformed complex educational services into compelling narratives that drive learner recruitment, stakeholder confidence, and sector leadership.
Literacy Aotearoa is changing lives through learning, and we're helping them tell that story.